Iconic Sleep Product Team Brings Latest Brand to Evanston

November 01 21:50 2018

Evanston, IL – Carried in over 15,000 stores worldwide, Protect-A-Bed is a well-known name throughout the bedding industry. Now, with the recent sale of the company to the Sure-Fit Home Decor, the team that built Protect-A-Bed from a regional product company into the worldwide leader in healthy sleep is bringing their sleep technology start-up, REM-Fit to Evanston, IL.

“The value that quality sleep has is immense. From reducing stress to lowering blood pressure, improving weight loss to improving reaction time and concentration, sleep is a key to health and happiness.” Comments Jared Bell, Co-founder. “At REM-Fit, we are focused on improving sleep and sleep health through the integration of cutting-edge materials and new technologies, that provide the insights we need to get the best sleep possible.”

REM-Fit’s most famous product is the ZEEQ Smart Pillow. Launched in 2016 via Kickstarter, ZEEQ went on to sell over $400,000 in preordered units, receive a 2017 CES Innovation Honor, earn a Silver at the International Design Awards, and gain mentions in TIME Magazine, the TODAY Show, Sports Illustrated and dozens of other big-name outlets.

New introductions, ZEEQ Tunes, ZEEQ Tracker and ZEEQ Snore isolate specific features of the ZEEQ smart pillow at a more affordable price point. These high-tech pillows not only feature a solid technological build, but they combine a supple and cool perforated memory foam construction with technology that users really need. Each pillow also integrates with other smart devices like coffee makers, lights and door locks through IFTTT.

“We are not only focused on programmable technology but in the proper application of materials in bedding as well,” comments Bell. “Take our Nordic Chill fiber, for example, it actively reduces sleep temperatures by transferring heat away from the sleeper, and when blended with Tencel, it helps provide a moisture-wicking, hypoallergenic sleep surface, naturally. This means that our products not only provide function but significantly improve comfort throughout the night.”

From selecting the right materials to integrating new approaches to pillow design, like adding inner springs, REM-Fit is focused on providing a superior sleep environment, better recovery and improving the overall health of our customers.

With a track record of growing Protect-A-Bed from a $50,000 annual business to $90 Million worldwide, the REM-Fit team sees a bright future ahead.

“We see a lot of opportunities to improve people’s sleep. And are excited about our new home in Evanston, IL,” comments Jeff Faye, Head of Ideation. “We chose Evanston because of the great combination of talent, businesses and hometown feel it has. It’s a very unique combination of city and suburb that appeals to a business with strong core values like REM-Fit,” adds Kevin Houston, head of Execution.

REM-Fit is located at 1711 Darrow Ave #4 in Evanston, IL. To learn more about the brand, its products, and team, visit www.remfit.com.

To learn about their upcoming opening party visit: rem.fit/events

Media Contact
Company Name: REM-Fit
Contact Person: Kate Ortosky
Email: Send Email
Phone: 19-201-9152
Country: United States
Website: http://www.remfit.com/

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