{"id":548829,"date":"2026-04-27T21:24:11","date_gmt":"2026-04-27T21:24:11","guid":{"rendered":"https:\/\/www.harrisburgnewsnow.com\/news\/story\/548829\/bao-shu-tang-completes-thailand-trademark-registration-for-bao-fu-ling-advances-southeast-asia-expansion.html"},"modified":"2026-04-27T21:24:11","modified_gmt":"2026-04-27T21:24:11","slug":"bao-shu-tang-completes-thailand-trademark-registration-for-bao-fu-ling-advances-southeast-asia-expansion","status":"publish","type":"post","link":"http:\/\/www.honolulunewsnow.com\/news\/story\/548829\/bao-shu-tang-completes-thailand-trademark-registration-for-bao-fu-ling-advances-southeast-asia-expansion.html","title":{"rendered":"Bao Shu Tang Completes Thailand Trademark Registration for BAO FU LING, Advances Southeast Asia Expansion"},"content":{"rendered":"

BEIJING, China –<\/strong> Bao Shu Tang announced that trademark registration for BAO FU LING has been completed in Thailand in 2025, marking a new step in the company’s Southeast Asia expansion strategy.<\/p>\n

The company said Thailand <\/strong>was selected as a priority market in part because BAO FU LING has already established local market recognition, with some consumers commonly referring to the product as <\/strong>(Snow Lotus Cream) or “Bao Fu Ling.”<\/strong><\/p>\n

Thailand<\/strong> was selected as a priority market due to growing demand for health and wellness products, strong tourism-driven retail traffic, and its role as a logistics gateway within Southeast Asia.<\/p>\n

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A company spokesperson said the trademark milestone supports Bao Shu Tang<\/strong>’s broader globalization strategy.<\/p>\n

“Thailand<\/strong> is an important market in our international roadmap. Trademark completion provides a stronger basis for long-term development and brand consistency.”<\/p>\n

Bao Shu Tang<\/strong> added that BAO FU LING<\/strong>-related trademarks have also been registered or filed in Singapore, Malaysia, Indonesia, and Hong Kong<\/strong>, creating a broader regional intellectual property framework.<\/p>\n

For mainland China only, Bao Shu Tang’s Compound Camphor Cream <\/strong>marketed under the BAO FU LING<\/strong> brand is registered as an OTC medicine<\/strong> under China’s pharmaceutical approval system (Approval No. H11022269<\/strong>).<\/p>\n

The company said clear trademark ownership overseas and clear regulatory identification in China are both important elements of cross-border consumer trust.<\/p>\n

Future Thailand market plans may include:<\/strong><\/p>\n