Logic Inbound Announces Award for ‘Best Ecommerce Platform for Small Business’

January 03 10:10 2019

To help you with this decision, we’re comparing the best ecommerce platform for startups and other businesses in 2018 and beyond. After reviewing some of the top platforms out there for ecommerce, we’ll pinpoint where certain platforms excel in terms of pricing, themes, ease of use and other important factors.
Small businesses built around ecommerce are increasing everyday, thanks to the popularity of dropshipping services that enable easy fulfillment. Because of the ease of marketing and shipping products, many are turning to ecommerce to start their very own small business. Ecommerce requires a fair bit of technical knowledge to understand, and that’s where ecommerce platforms come in. These platforms are built with the necessary features required to setup an online store.

Ecommerce platforms are increasing in popularity as there’s a growing amount of people who’re opting to setup their own ecommerce-based small business. With dropshipping and shipping fulfillment services becoming readily available, it’s only a matter of time before small business ecommerce becomes the norm.

Logic Inbound, a Seattle digital marketing agency, has announced a people’s choice award for ‘Best Ecommerce Platform for Small Business’, in which users will be asked to vote for their favorite (or most preferred) ecommerce platform.

The task of choosing an ecommerce platform is more tricky that one might expect. There are at least 50 different ecommerce service providers in the business and all promise to provide everything one needs to run a successful online business. Since this is a very competitive business, platforms cannot be differentiated on pricing alone. Many ecommerce beginners make the mistake of simply choosing the cheapest option, but then regret it later when they discover that it cannot cater to the needs of their growing business.

That’s because some platforms rely on their aggressive pricing to get users, while not offering much in the name of features or further feature development. Market leaders such as BigCommerce, Shopify and Wix on the other hand are constantly improving their SaaS platforms. They might cost more – not much more in fact – but offer a very strong featureset, a thriving plugin marketplace and excellent customer support.

Really, the considerations most beginner ecommerce business owners should make are:

  • Features

  • Customer support

  • Plugin marketplace

  • Themes

  • Popularity

  • Pricing


Features

An important aspect of an ecommerce platform to consider is its featureset. An ecommerce platform that comes out of the box with features necessary to build an online store is ideal. Advanced features such as abandoned cart recovery might be included in higher price tiers, but it’s important to know if the platform has them or not.

Customer Support

Platforms like BigCommerce and Shopify have made great strides in user-friendly design but an ecommerce platform is still a technical product. Some features might need additional explanation, or you might just run into some glitches. At times like these, reliable and helpful customer support is necessary. Some services offer support during specific time periods during the week, while some offer 24/7 support. It’s important to foresee how often you’ll be requiring help from support officers and choose a solution that can fulfill that.

Plugin Marketplace

Any ecommerce platform will not come with every imaginable feature and integration available. If that was the case the platform would simply become bogged down and more complex than is needed. Plugins are necessary in order to provide special functionality to only those who need it. Some platforms have over a thousand aftermarket plugins available, something which can be useful when the need arises to include additional features.

Media Contact
Company Name: Logic Inbound
Contact Person: Hayk Saakian
Email: Send Email
Phone: (206) 800-7756
Address:500 Mercer Street Floor 2
City: Seattle
State: WA
Country: United States
Website: https://www.logicinbound.com/

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